UNX NOW is serious athletic coverage

UNX NOW has come and has come with movement behind it!
I am excited to see this service, this form of entertainment and coverage come to the obstacle world in the more specific sport of ninja obstacle competitions. I specifically have talked with previous business partners and other interests that if the Ninja side of obstacle competitions was to gain more measurable recognition as a sport. It would need a sport media platform to back it up.
Much like Rob Dyrdek who brought Skateboarding into its growth as a mainstream sport by strategically using media and ESPN platforms amongst other strategies.

I believe what we see here is a combination of that and today’s content subscription trend or O-T-T channels.
UNX NOW is catering to athletes, its fans, and those interested in health and fitness for $5.99 a month. For under $6 you will receive fresh daily content that includes interviews, advice on eating healthy, and professional coverage of nationwide ninja competitions. Not only creating a go to destination for consumable media but bringing light to each of the individual athletes who are seeking exposure for all their hard work that may not be necessarily showcased by NBC’s show American Ninja Warrior.

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Doors open to American Ninja Warrior, Season 12

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ODG in AB Magazine